Biz Tools For Success

Marketing tools for small businesses: Your Gateway to
More Clients, Leads,
and Revenue Growth

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Marketing Tools for Small Businesses

Using marketing and software tools offers numerous benefits for businesses. These tools streamline operations by automating tasks, saving time and reducing human error. They enhance data analysis, providing valuable insights for informed decision-making.

 

Marketing tools improve customer engagement through personalized campaigns and targeted outreach, driving higher conversion rates. Additionally, they facilitate better collaboration among teams, ensuring smoother communication and project management.

 

By optimizing processes and enhancing productivity, these tools enable businesses to scale efficiently and respond quickly to market changes, ultimately leading to increased revenue and sustainable growth.

Marketing Tools for Small Businesses You Need to Succeed

Business Management Software

1. Jobber

Description:

​Jobber is a field service management software designed for small businesses in industries like plumbing, landscaping, and cleaning. It streamlines scheduling, invoicing, and client communication. Benefits include improved efficiency, easier job tracking, better customer management, and mobile access, helping businesses grow and manage operations seamlessly.

 

Pricing starts at $49/month, with multiple packages available. They offer a 14-day free trial.

Website: Jobber

2. Housecall Pro

Description:

​Housecall Pro is a cloud-based field service management software for home service businesses. It offers scheduling, invoicing, and customer communication tools, enhancing efficiency, improving client relationships, and boosting growth.  

 

Prices start at $49/month, with several packages. A 14-day free trial is available.

 

Website: Housecall Pro

 

3. ServiceTitan

Description:

ServiceTitan is a comprehensive software platform for home service businesses, offering tools for scheduling, dispatching, and invoicing. Benefits include increased efficiency, improved customer service, and data-driven insights to drive growth. 

 

Pricing is customized based on business size and needs. Free demos are available, but no trial period is offered.

 

Website: ServiceTitan

 

Accounting and Financial Management Software

1. QuickBooks Online

Description:

QuickBooks Online is a cloud-based accounting software that simplifies financial management for businesses. Benefits include real-time expense tracking, invoicing, and reporting, enhancing accuracy, saving time, and supporting informed decision-making.

 

Pricing starts at $30/month with various packages. A 30-day free trial is available.

 

Website: QuickBooks

 

2. FreshBooks

Description:

​FreshBooks is an online accounting software designed for small businesses, offering invoicing, expense tracking, and time management. Key benefits include easy bookkeeping, automated billing, and insightful reporting, streamlining finances.

 

Pricing starts at $17/month with multiple packages, and a 30-day free trial is available.

Website:  FreshBooks

3. Xero

Description:

Xero is a cloud-based accounting software designed for small businesses. It offers invoicing, expense tracking, bank reconciliation, and real-time financial reporting. Xero integrates with multiple apps and supports payroll management.

 

Plans start at $13/month, with several package options, and they offer a 30-day free trial.

 

Website: Xero

4. Sage Business Cloud Accounting

Description:

​Sage Business Cloud Accounting is cloud-based software that simplifies accounting for small businesses. Key benefits include invoicing, cash flow management, and financial tracking, all in real-time with easy accessibility. 

 

Plans start at $10/month, offering various packages. A 30-day free trial is available.

Website:  Sage Business Cloud Accounting

5. Wave

Description:

Wave Accounting is a cloud-based accounting software for small businesses. It offers invoicing, expense tracking, and financial reporting. Key benefits include ease of use, no fees, and seamless integration. 

 

There’s no trial period needed as core features are free.

Website:  Wave Accounting

6. Zoho Books

Description:

Zoho Books is cloud-based accounting software for small to medium businesses. It simplifies invoicing, expense tracking, and tax compliance. Key benefits include automation, real-time data, and integration with other Zoho apps. 

 

Plans start at $15/month, with a free trial for 14 days.

Website:  Zoho Books

7. Kashoo

Description:

Kashoo is simple, cloud-based accounting software designed for small businesses. It offers invoicing, expense tracking, and real-time reporting. Key benefits include ease of use, automation, and secure data storage.  

 

Plans start at $16.65/month, with a 14-day free trial available.

Website:  Kashoo

8. Bench

Description:

Bench is an online bookkeeping service for small businesses. It provides expert bookkeepers to handle finances and generate reports. Key benefits include accurate financial tracking, tax-ready books, and personalized support.  

 

Pricing starts at $299/month, and there's a 7-day free trial available. 

Website:  Bench

9. Bill.com

Description:

Bill.com is a cloud-based platform that automates accounts payable and receivable processes. Key benefits include streamlined payments, reduced manual tasks, integration with accounting software, and real-time financial insights.  

 

Plans start at $39/month, and they offer a free trial.

Website:  Bill.com

10. Patriot Software

Description:

Patriot Software is a cloud-based accounting and payroll platform for small businesses. Key benefits include easy payroll processing, affordable pricing, automated tax calculations, and integration with accounting tools.  

 

Plans start at $10/month for payroll and $15/month for accounting. A free trial is available.

Website:  Patriot Software

Customer Relationship Management (CRM) Software

1. HubSpot CRM

Description:

HubSpot CRM is a cloud-based customer relationship management tool designed to help businesses grow. Key benefits include easy lead tracking, automated marketing, integrated tools, and user-friendly interface for better sales management.  

 

It offers a free plan with paid packages starting at $50/month.

Website: QuickBooks

 

 

2. PipeDrive

Description:

Pipedrive is a sales management tool designed to help businesses track leads and manage customer relationships. Key benefits include visual sales pipelines, customizable workflows, automation features, and detailed reporting for improved sales performance.  

 

It starts at $14.90/month, with a 14-day free trial available.

Website:  Pipedrive

 

 

3. Zoho CRM

Description:

Zoho CRM is a cloud-based customer relationship management software that helps businesses manage sales, marketing, and support. Key benefits include automation, analytics, customizable modules, and seamless integration with other Zoho applications.  

 

Plans start at $12/month, and a 15-day free trial is available.

Website:  Zoho CRM

 

 

4. Keap (formerly Infusionsoft)

Description:

Keap is a sales and marketing automation software designed for small businesses. Key benefits include streamlined client management, automated workflows, lead capture tools, and customizable marketing campaigns for increased efficiency and growth.  

 

Pricing starts at $79/month, with a 14-day free trial available.

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Website:  Keap

 

 

5. ActiveCampaign

Description:

ActiveCampaign is an integrated email marketing and CRM platform that helps businesses automate customer interactions. Key benefits include advanced segmentation, personalized email campaigns, automation workflows, and robust reporting to boost engagement and sales.  

 

Plans start at $9/month with a 14-day free trial.

Website:  ActiveCampaign

 

 

6. Salesflare

Description:

Salesflare is a smart CRM designed for small businesses and startups. Key benefits include automated data entry, intelligent contact management, email tracking, and pipeline visualization, enhancing sales efficiency and customer engagement.  

 

Plans start at $29/user/month, with a 14-day free trial available.

Website:  Salesflare

 

 

7. Nimble

Description:

Nimble is a social CRM that helps small businesses manage contacts and relationships. Key benefits include social media integration, easy tracking of interactions, automated data enrichment, and customizable insights to enhance customer engagement.  

 

Pricing starts at $24/user/month, with a 14-day free trial.

Website:  Nimble

 

 

8. Freshworks CRM (formerly Freshsales)

Description:

Freshworks CRM is a cloud-based platform designed for sales and customer engagement. Key benefits include intuitive user interface, AI-powered insights, automation of workflows, multi-channel communication, and customizable reporting for enhanced sales performance.  

 

It offers pricing starting at $15/user/month and a 21-day free trial.

Website:  Freshworks CRM

 

 

9. Close CRM

Description:

Close CRM is a sales-focused customer relationship management tool designed for startups and small businesses. Key benefits include built-in calling and SMS, automation features, pipeline management, and analytics to boost sales productivity and performance.  

 

Pricing starts at $29/user/month, with a 14-day free trial available.

Website:  Close CRM

 

 

10. FG Funnels

Description:

FG Funnels is an all-in-one sales funnel and CRM platform designed to help businesses automate their marketing, sales, and customer management. It streamlines lead generation and follow-ups for better conversions.

 

Pricing starts at $97/month, and they offer a 14-day trial

Website:  FG Funnels

Website Builder 

1. Wix

Description:

Wix is a user-friendly website builder that enables businesses to create stunning websites without coding. Key benefits include customizable templates, drag-and-drop functionality, SEO tools, and an integrated eCommerce platform, making it easy to establish an online presence and attract customers.

Pricing starts at $16/month, with a free plan available and a 14-day trial for premium features.

Website: Wix

 

 

2. Weebly

Description:

Weebly is a simple website builder that allows businesses to create professional websites effortlessly. Key benefits include customizable templates, eCommerce capabilities, built-in SEO tools, and mobile responsiveness, enabling easy online presence management and customer engagement.

Plans start at $6/month, and they provide a free option with a 14-day trial for premium features.

Website:  Weebly

 

 

3. Squarespace

Description:

Squarespace is an all-in-one website building platform that enables businesses to create visually stunning websites with ease. Key benefits include beautifully designed templates, integrated eCommerce features, responsive designs, and powerful SEO tools, enhancing online visibility and user experience.

Pricing starts at $16/month, with a 14-day free trial to explore premium features.

Website:  Squarespace

 

 

4. WordPress.com

Description:

WordPress.com is a popular website creation platform that offers businesses a user-friendly interface for building and managing websites. Key benefits include customizable themes, robust SEO features, built-in analytics, and a supportive community, making it ideal for online growth.

Plans start at $4/month, with a free basic option and a 14-day money-back guarantee on paid plans.

Website:  WordPress.com 

 

5. SiteGround

Description:

SiteGround is a web hosting provider known for its excellent customer support and high-performance hosting solutions. Key benefits include fast loading speeds, reliable uptime, robust security features, and easy WordPress integration, making it ideal for businesses seeking a reliable online presence.

Plans start at $3.99/month, with a 30-day money-back guarantee. No free trial is available.

Website:  SiteGround

 

 

6. Shopify

Description:

Shopify is an e-commerce platform that enables businesses to create and manage online stores. Key benefits include easy setup, customizable templates, secure payment processing, and a wide range of apps and integrations, making it ideal for both small and large businesses looking to boost online sales.

Shopify offers three main pricing tiers: Basic ($39/month), Shopify ($105/month), and Advanced ($399/month). They provide a 3-day free trial for new users to explore features before committing.

Website:  Shopify

 

 

7. Kartra

Description:

Kartra is an all-in-one marketing platform designed for online businesses. It offers tools for building sales funnels, managing email campaigns, and creating landing pages. Key benefits include automation, seamless integrations, advanced analytics, and membership site capabilities, enabling businesses to streamline their operations and maximize revenue.

Kartra's pricing starts at $99/month for the Starter plan, $199/month for the Silver plan, and $299/month for the Gold plan. They offer a 14-day trial for $1, allowing users to test features before committing.

Website:  Kartra

 

 

8. Webflow

Description:

Webflow is a powerful web design tool that allows businesses to create responsive websites without coding. Key benefits include its visual editor, CMS capabilities, SEO-friendly structure, and eCommerce features, enabling users to build and manage their online presence effortlessly.

Webflow offers a free plan with limited features and paid plans starting at $14/month for Basic, $23/month for CMS, and $39/month for Business. They also provide a 14-day free trial for paid plans to explore additional features.

Website:  Webflow

 

 

9. Duda

Description:

Duda is a website builder designed for agencies and professionals. It offers responsive design, multi-site management, and collaborative tools. Key benefits include fast loading times, SEO optimization, and an intuitive editor, making it easy to create high-quality websites efficiently.

Duda offers packages starting at $19/month for the Basic plan, $29/month for the Team plan, and $59/month for the Agency plan. They provide a 14-day free trial to test their features before committing.

Website:  Duda

 

 

Website Hosting

1. BlueHost

Description:

Bluehost is a leading web hosting service known for its reliable performance and 24/7 customer support. Benefits include easy WordPress integration, a free domain for the first year, and scalable plans, making it ideal for businesses of all sizes.

Pricing starts at $2.95/month for the Basic plan, $5.45/month for the Plus plan, and $5.45/month for the Choice Plus plan. Bluehost offers a 30-day money-back guarantee, allowing users to try their services risk-free.

Website: Bluehost

 

 

2. SiteGround

Description:

SiteGround is a top-tier web hosting provider known for its exceptional speed and security features. Key benefits include 24/7 expert support, daily backups, and easy WordPress installation, ensuring businesses maintain a robust online presence.

Pricing starts at $3.99/month for the StartUp plan, $6.69/month for the GrowBig plan, and $10.69/month for the GoGeek plan. SiteGround offers a 30-day money-back guarantee, allowing users to test their services without risk.

Website:  SiteGround

 

 

3. HostGator

Description:

HostGator is a reliable web hosting service offering a range of plans for businesses of all sizes. Benefits include 99.9% uptime, 24/7 customer support, one-click WordPress installs, and scalable resources for growing websites.

Prices start at $2.75/month for the Hatchling plan, $3.50/month for the Baby plan, and $5.25/month for the Business plan. HostGator offers a 45-day money-back guarantee, allowing users to try their services risk-free.

Website:  HostGator

 

 

4. A2 Hosting

Description:

A2 Hosting is a high-performance web hosting service known for its speed and reliability. Benefits include 99.9% uptime, 24/7 support, unlimited storage, and easy scalability, making it ideal for growing businesses.

Prices start at $2.99/month for the Startup plan, $3.99/month for the Drive plan, and $4.99/month for the Turbo Boost plan.

A2 Hosting offers a 30-day money-back guarantee for risk-free trial.

Website:  A2 Hosting

 

 

5. DreamHost

Description:

DreamHost is a reliable web hosting provider offering shared, VPS, and dedicated hosting solutions. Benefits include a 97-day money-back guarantee, 24/7 support, unlimited bandwidth, and strong security features, ideal for businesses of all sizes.

 

Prices start at $2.59/month for shared hosting, $15/month for VPS, and $16.95/month for managed WordPress hosting.

DreamHost offers a 97-day money-back guarantee, allowing users to try the service risk-free.

Website:  DreamHost

 

 

6. GreenGeeks

Description:

GreenGeeks is an eco-friendly web hosting provider that offers shared, VPS, and reseller hosting. Benefits include fast loading speeds, 24/7 customer support, unlimited storage, and a commitment to renewable energy, making it a sustainable choice for businesses.

Prices start at $2.95/month for shared hosting and $39.95/month for VPS hosting. They offer a 30-day money-back guarantee, allowing you to test their services without risk.

Website:  GreenGeeks

 

 

7. InMotion Hosting

Description:

InMotion Hosting offers reliable web hosting solutions with a focus on performance and customer support. Benefits include fast SSD storage, free website migration, 24/7 technical support, and a 90-day money-back guarantee, ensuring peace of mind for businesses.

 

Prices start at $2.49/month for shared hosting and $17.99/month for VPS hosting. They have a 90-day money-back guarantee, allowing you to try their services risk-free.

Website:  InMotion Hosting 

 

 

8. WP Engine

Description:

WP Engine is a premium managed WordPress hosting service known for its speed and security. Benefits include automatic updates, daily backups, 24/7 support, and advanced caching, optimizing performance for businesses.

Pricing starts at $20/month for the Startup plan, which includes hosting for one website. They offer a 60-day money-back guarantee, allowing you to test their services risk-free.

Website:  WP Engine

 

 

9. Kinsta

Description:

Kinsta is a premium managed WordPress hosting provider that offers fast, reliable performance powered by Google Cloud. Benefits include automated backups, enhanced security, and expert 24/7 support, ensuring smooth business operations.

Pricing starts at $35/month for the Starter plan, which covers one website. Kinsta does not offer a free trial, but they have a 30-day money-back guarantee for new customers.

Website:  Kinsta

 

 

10. iPage

Description:

iPage is a budget-friendly web hosting service ideal for small businesses. It offers unlimited disk space, free domain registration, and 24/7 customer support, making it easy to manage your online presence efficiently.

Prices start at $1.99/month for the Basic plan. iPage does not offer a free trial but provides a 30-day money-back guarantee for new users.

Website:  iPage

 

 

11. Namecheap

Description:

Namecheap is a reliable domain registrar and web hosting provider known for its competitive pricing and user-friendly interface. Businesses benefit from affordable domain registration, robust security features, and 24/7 customer support.

Prices start at $0.88 for domain registration and $1.58/month for shared hosting. Namecheap offers a 30-day money-back guarantee on hosting plans but does not have a free trial period.

Website:  Namecheap

 

 

12. GoDaddy

Description:

GoDaddy is a leading web hosting and domain registration platform. It offers website building tools, hosting solutions, and online marketing services. Benefits include user-friendly interfaces, 24/7 support, and various service options.

Prices start at $0.99 for domains and $2.99/month for hosting. No free trial, but a 30-day money-back guarantee is available.

Website:  GoDaddy

 

 

Lead Generation Tools for Business Services

1. Leadpages

Description:

Leadpages is a landing page builder that helps businesses capture leads and drive conversions. Key benefits include customizable templates, A/B testing, integration with various marketing tools, and real-time analytics to optimize campaigns and increase customer engagement.

Pricing starts at $27/month, with a 14-day free trial available.

Website: Leadpages

 

 

2. ClickFunnels

Description:

ClickFunnels is an all-in-one sales funnel builder designed to simplify online marketing. Key benefits include easy drag-and-drop page creation, automated email marketing, membership site capabilities, and detailed analytics, helping businesses optimize conversions and boost revenue.  

Pricing starts at $127/month, with a 14-day free trial available.

Website:  ClickFunnels

 

 

3. ConvertBox

Description:

ConvertBox is a powerful lead generation tool designed for businesses to engage visitors. Key benefits include customizable opt-in forms, advanced targeting options, easy integration with existing tools, and real-time analytics to increase conversions and grow email lists effectively.  

Pricing starts at $29/month, with a 14-day free trial available.

Website:  ConvertBox

 

 

4. Unbounce

Description:

Unbounce is a landing page builder that empowers businesses to create high-converting pages without coding. Key benefits include A/B testing, customizable templates, pop-ups, and sticky bars, enabling users to optimize conversions and drive more leads efficiently.  

 

Pricing starts at $90/month, with a 14-day free trial available.

Website:  Unbounce

 

5. OptinMonster

Description:

OptinMonster is a lead generation software designed to help businesses convert visitors into subscribers and customers. Key benefits include customizable opt-in forms, exit-intent technology, advanced targeting options, and robust analytics to maximize conversions effectively. 

 

Pricing starts at $16/month, with a 14-day free trial available.

Website:   OptinMonster

 

 

6. Kartra

Description:

Kartra is an all-in-one marketing platform that streamlines business operations. Key benefits include customizable sales funnels, email marketing automation, membership site management, and detailed analytics, helping businesses boost sales and enhance customer engagement.

Pricing starts at $99/month, with a 14-day trial for $1.

Website:  Kartra

 

 

7. Thrive Leads

Description:

Thrive Leads is a powerful lead generation plugin for WordPress that helps businesses grow their email lists. Key benefits include customizable opt-in forms, advanced targeting options, A/B testing, and detailed analytics, enabling effective audience engagement and conversion optimization. 

Pricing starts at $67/year, with no free trial but a 30-day money-back guarantee available.

Website:  Thrive Leads

 

 

8. LeadDyno

Description:

LeadDyno is an affiliate marketing software designed to help businesses manage and grow their affiliate programs. Key benefits include easy affiliate tracking, customizable landing pages, automated payouts, and detailed reporting, making it simple to boost sales through affiliate partnerships.

Pricing starts at $49/month with a 30-day free trial available.

Website:  LeadDyno

 

 

9. Apollo.io

Description:

Apollo.io is a comprehensive sales intelligence platform that aids businesses in prospecting and outreach. Key benefits include access to a vast database of contacts, advanced search filters, email tracking, and automation tools, enhancing lead generation and improving sales efficiency.

Pricing starts at $39/month, with a 7-day free trial available.

Website:  Apollo.io

 

 

10. Leadfeeder

Description:

Leadfeeder is a B2B lead generation tool that identifies website visitors and their companies. Key benefits include real-time visitor tracking, integration with CRM systems, detailed analytics, and actionable insights, helping businesses convert anonymous traffic into qualified leads.

Pricing starts at $63/month, with a 14-day free trial available.

Website:  Leadfeeder 

 

 

11. Instapage

Description:

Instapage is a landing page builder that enables businesses to create high-converting landing pages quickly. Key benefits include a user-friendly drag-and-drop editor, A/B testing, integrations with various marketing tools, and detailed analytics, enhancing campaign effectiveness and lead generation.

Plans start at $199/month, with a 14-day free trial available.

Website:  Instapage

 

 

12. Leadformly

Description:

Leadformly is a lead generation tool that creates high-converting forms designed to boost your marketing efforts. It features customizable templates and smart analytics.

 

Pricing starts at $39/month, and a 14-day free trial is available.

Website:  Leadformly

 

 

13. HubSpot

Description:

HubSpot is an all-in-one inbound marketing, sales, and customer service platform. Key benefits include robust CRM features, marketing automation, customizable reporting, and seamless integration, enabling businesses to enhance customer engagement and drive growth efficiently.

Pricing starts free, with paid plans from $50/month. A free trial is available.

Website:  HubSpot

 

 

14. NinjaOutreach

Description:

NinjaOutreach is a powerful influencer marketing and outreach tool designed to help businesses connect with influencers and bloggers. Key benefits include automated outreach, customizable templates, a comprehensive database of contacts, and tracking features, streamlining the outreach process for effective collaboration and brand growth.

Plans start at $49/month with a 7-day free trial.

Website:  NinjaOutreach

 

 

Email Marketing Platforms

1. GetResponse

Description:

GetResponse is an all-in-one online marketing platform that offers email marketing, landing pages, and automation tools. Key benefits include user-friendly design, advanced analytics, webinars, and seamless integration for effective audience engagement and conversion.  

 

Plans start at $15/month, with a 30-day free trial available.

 

Website: GetResponse

 

 

2. AWeber

Description:

AWeber is an email marketing and automation platform designed for small businesses. Key benefits include easy-to-use drag-and-drop editor, automated campaigns, customizable templates, and detailed analytics to enhance customer engagement and retention.  

 

Plans start at $19/month, and a 30-day free trial is available.

Website:  AWeber

 

 

3. ConvertKit

Description:

ConvertKit is an email marketing platform designed for creators and small businesses. Key benefits include intuitive automation, customizable landing pages, powerful tagging and segmentation, and easy integration to boost audience engagement and growth.  

 

Pricing starts at $15/month, and they offer a free plan for up to 1,000 subscribers.

Website:  ConvertKit

 

 

4. ActiveCampaign

Description:

ActiveCampaign is a comprehensive marketing automation and CRM platform tailored for businesses. Key benefits include advanced email automation, powerful segmentation, dynamic content personalization, and in-depth analytics for enhanced customer engagement and sales growth.  

 

It offers plans starting at $15/month, with a 14-day free trial.

Website:  ActiveCampaign

 

 

5. MailerLite

Description:

MailerLite is an easy-to-use email marketing platform designed for small businesses. Key benefits include a drag-and-drop editor, automation features, customizable landing pages, and robust analytics to boost engagement and conversion rates.  

 

It offers a free plan for up to 1,000 subscribers, with paid plans starting at $10/month.

Website:  MailerLite

 

 

6. Sendinblue

Description:

Sendinblue is an all-in-one marketing platform that offers email marketing, SMS campaigns, and automation tools. Key benefits include user-friendly design, robust automation, advanced analytics, and a scalable pricing model for businesses of all sizes.  

 

Free for up to 300 emails/day, with paid plans starting at $25/month.

Website:  Sendinblue

 

 

7. Moonsend

Description:

Moonsend is an email marketing automation platform designed for small to medium-sized businesses. Key benefits include easy automation workflows, customizable templates, advanced analytics, and a drag-and-drop editor to enhance audience engagement and drive conversions.  

 

Pricing starts at $10/month, with a 30-day free trial available.

Website:  Moonsend

 

 

8. Omnisend

Description:

Omnisend is a marketing automation platform focused on eCommerce. Key benefits include seamless integration with online stores, multi-channel campaigns (email, SMS), advanced segmentation, and powerful automation tools to enhance customer engagement and boost sales.  

 

Pricing starts at $16/month, with a free plan available.

Website:  Omnisend 

 

9. Mailchimp

Description:

Mailchimp is a leading email marketing platform that offers a range of marketing automation tools. Key benefits include user-friendly design, customizable templates, audience segmentation, analytics, and integration with various eCommerce platforms to enhance customer engagement.  

 

It has a free plan and paid packages starting at $13/month.

Website:  Mailchimp

 

 

10. Constant Contact

Description:

Constant Contact is an email marketing service that helps small businesses grow their audience. Key benefits include easy-to-use email templates, list segmentation, social media integration, and robust analytics to improve engagement and drive sales.  

 

Pricing starts at $12/month, with a 60-day free trial available.

Website:  Constant Contact

 

 

Cold Email Automation Softwares

1. Instantly.ai

Description:

Instantly.ai is an AI-powered cold email automation tool designed to enhance outreach. Key benefits include smart personalization, automated follow-ups, performance analytics, and easy integration with existing CRM systems to boost engagement and response rates. 

 

Pricing starts at $37/month. They offer a 14-day free trial, allowing users to test its features.

Website: Instantly.ai

 

 

2. Snov.io

Description:

Snov.io is a versatile outreach automation platform designed for sales teams. Key benefits include lead generation, email verification, drip campaign automation, and detailed analytics, helping businesses increase engagement and drive conversions effectively.  

 

Pricing starts at $39/month, with various packages depending on credits and features. Snov.io offers a free plan and a 7-day free trial for paid plans, enabling users to explore its email outreach automation and CRM integration benefits.

Website:  Snov.io

 

 

3. Reply.io

Description:

Reply.io is a sales engagement platform that streamlines outreach efforts. Key benefits include automated multi-channel sequences, smart scheduling, in-depth analytics, and team collaboration features to enhance lead generation and boost sales efficiency. 

 

Pricing starts at $60/month, offering multiple packages. They provide a 14-day free trial to explore features like email automation, sequences, and CRM integration for personalized outreach.

Website:  Reply.io

 

 

4. LemList

Description:

Lemlist is an email outreach platform designed for personalized cold emailing. Key benefits include unique image and video personalization, automated follow-ups, performance tracking, and easy integration with CRMs to enhance engagement and conversion rates.  

 

Prices start at $59/month, with multiple packages. Lemlist offers a 14-day free trial to test its outreach capabilities and integrations with CRM tools, making it ideal for scaling sales and marketing efforts.

Website:  Lemlist

 

 

5. Gmelius

Description:

Gmelius is a collaboration tool that transforms Gmail into a team workspace. Key benefits include shared inboxes, task management, automated workflows, and email tracking, enhancing team communication and productivity seamlessly within Gmail.  

 

Plans start at $9/month with multiple packages, and there’s a 14-day free trial available to explore its features like shared labels and workflows.

Website:  Gmelius

 

 

6. Mailshake

Description:

Mailshake is an email outreach and sales engagement platform designed to simplify cold emailing. Key benefits include automated follow-ups, customizable templates, performance tracking, and easy integration with CRMs, boosting engagement and response rates effectively.  

 

Prices start at $58/month with various packages. A 30-day free trial is available to test features like email personalization, A/B testing, and integrations with CRMs.

Website:  Mailshake

 

 

7. Woodpecker 

Description:

Woodpecker is an email outreach tool designed for B2B companies. Key benefits include automated follow-ups, personalized campaigns, detailed analytics, and seamless CRM integration, helping businesses enhance their lead generation and improve response rates.  

 

Prices start at $39/month per slot. A 7-day free trial is available.

Website:  Woodpecker

 

 

8. Outreach

Description:

Outreach is a sales engagement platform that streamlines communication and outreach processes. Key benefits include automated workflows, multi-channel communication, in-depth analytics, and collaboration tools, empowering sales teams to improve productivity and drive revenue growth. 

 

Pricing is custom, and a demo is available. No trial period is listed.

Website:  Outreach

 

 

9. Mailchimp

Description:

Mailchimp is a comprehensive email marketing platform that helps businesses connect with their audience. Key benefits include user-friendly design tools, advanced segmentation, automation features, and detailed analytics for improved engagement and conversion rates.

Pricing starts with a free plan, then tiers at $13 and $20/month. Free trial available.

Website:  Mailchimp

 

 

10. Constant Contact

Description:

Constant Contact is an email marketing service that helps small businesses grow their audience. Key benefits include easy-to-use email templates, list segmentation, social media integration, and robust analytics to improve engagement and drive sales.  

 

Pricing starts at $12/month, with a 60-day free trial available.

Website:  Constant Contact

 

 

SEO Marketing Tools

1. SEMRush

Description:

SEMrush is an all-in-one digital marketing tool that helps businesses improve their online visibility. Benefits include keyword research, SEO audits, competitor analysis, and comprehensive analytics to enhance marketing strategies.

Plans start at $119.95/month, with a 7-day free trial for new users to explore features.

Website: SEMrush

 

 

2. Ahrefs

Description:

Ahrefs is a powerful SEO toolset that helps businesses optimize their websites for better search rankings. Benefits include extensive backlink analysis, keyword research, site audits, and content exploration to enhance visibility.

Plans start at $99/month; a 7-day trial for $7 allows users to test features.

Website:  Ahrefs

 

 

3. Mangools

Description:

Mangools is a suite of SEO tools designed for keyword research, SERP analysis, and rank tracking. Benefits include user-friendly interfaces, affordable pricing, and powerful insights to boost online visibility and traffic.

Pricing starts at $49/month, and there's a 10-day trial for $1, enabling easy feature exploration.

Website:  Mangools

 

 

4. Moz

Description:

Moz is a comprehensive SEO software platform that helps businesses improve their online presence. Benefits include keyword tracking, site audits, backlink analysis, and valuable insights to enhance search engine rankings and visibility.

Pricing starts at $99/month, and they offer a 30-day free trial to explore features.

Website:  Moz

 

 

5. Surfer SEO

Description:

Surfer SEO is an on-page optimization tool that helps businesses improve content for better rankings. Benefits include data-driven recommendations, SERP analysis, and content templates to enhance keyword targeting and relevance.

Plans start at $59/month, and a 7-day free trial is available for new users to test features.

Website:  Surfer SEO

 

 

6. SpyFu

Description:

SpyFu is a competitive analysis tool that helps businesses uncover their competitors' SEO and PPC strategies. Benefits include keyword research, backlink tracking, and insights to improve marketing strategies and drive traffic.

Pricing starts at $39/month, with a 30-day free trial available for new users to explore features.

Website:  SpyFu

 

 

7. Serpstat

Description:

Serpstat is an all-in-one SEO platform offering keyword research, site audits, and competitor analysis. Benefits include comprehensive data insights, rank tracking, and tools to optimize online visibility and improve marketing strategies.

Plans start at $69/month, and a 7-day free trial is available for new users.

Website:  Serpstat

 

 

8. Ubersuggest

Description:

Ubersuggest is an SEO tool that provides keyword suggestions, site audits, and competitor analysis. Benefits include user-friendly features, actionable insights, and cost-effective solutions for improving search engine rankings and traffic.

Pricing starts at $12/month, with a free version available and a 7-day trial for premium features.

Website:  Ubersuggest

 

 

9. KWFinder

Description:

KWFinder is a user-friendly keyword research tool that helps businesses find long-tail keywords with low SEO difficulty. Benefits include accurate search volume data, competitor analysis, and an intuitive interface for effective keyword targeting.

Pricing starts at $49/month, with a 10-day free trial available.

Website:  KWFinder

 

 

10. Rank Math 

Description:

Constant Contact is an email marketing service that helps small businesses grow their audience. Key benefits include easy-to-use email templates, list segmentation, social media integration, and robust analytics to improve engagement and drive sales.  

 

Pricing starts at $12/month, with a 60-day free trial available.

Website:  Constant Contact

 

 

Instagram Marketing Tools

1. Later

Description:

Later is a visual social media scheduling tool designed for Instagram, Facebook, Twitter, and Pinterest. Benefits include drag-and-drop functionality, analytics, and link management to enhance social media marketing strategies effectively. 

Pricing starts at $12.50/month, with various packages available, and a free plan with limited features. A 14-day free trial is also offered for premium features.

Website: Later

 

 

2. Tailwind

Description:

Tailwind is a marketing tool designed for Pinterest and Instagram, focusing on scheduling and analytics. Benefits include smart scheduling, content discovery, and insights to boost engagement and drive traffic effectively. 

Pricing starts at $10/month, with different packages available, and a free plan with limited features. Users can also enjoy a 14-day free trial for premium features.

Website:  Tailwind

 

 

3. Hootsuite

Description:

Hootsuite is a social media management platform that allows users to schedule posts, monitor engagement, and analyze performance across multiple networks. Benefits include streamlined workflows, comprehensive analytics, and collaboration tools for effective social media marketing. 

Pricing starts at $19/month, with various packages available, and a 30-day free trial for new users.

Website:  Hootsuite

 

 

4. Iconosquare

Description:

Iconosquare is an analytics and management tool for Instagram and Facebook. Benefits include in-depth performance metrics, scheduling capabilities, and audience insights, helping brands optimize their social media strategies effectively.  

Pricing starts at $29/month, with various packages available, and a 14-day free trial for new users.

Website:  Iconosquare

 

 

5. Kicksta

Description:

Kicksta is an Instagram growth tool that uses organic engagement strategies to attract real followers. Benefits include automated liking of relevant content, targeted audience growth, and improved brand visibility without the risk of bots. 

 

Pricing starts at $49/month, with different packages available, and a 14-day free trial for new users.

Website:  Kicksta

 

 

6. SocialBee

Description:

SocialBee is a robust social media management tool that streamlines content scheduling, posting, and recycling across platforms. Benefits include customizable categories, in-depth analytics, and team collaboration features.

 

They offer pricing plans starting from $19/month, with a 14-day free trial available for new users.​

Website:  SocialBee

 

 

7. Planoly

Description:

Planoly is a visual planning and scheduling tool for Instagram and Pinterest. It allows users to design their feed, schedule posts, and analyze engagement. Benefits include a user-friendly interface, drag-and-drop functionality, and analytics.

 

Pricing starts at $7/month, with a free plan available, and a 7-day free trial for premium features.

Website:  Planoly

 

 

8. Sendible

Description:

Sendible is a comprehensive social media management platform that allows users to schedule posts, engage with audiences, and analyze performance across multiple channels. Benefits include automation, reporting, and collaboration tools.

 

Pricing starts at $29/month, with various packages available, and a 14-day free trial for new users.

Website:  Sendible

 

 

9. Combin

Description:

Combin is an Instagram growth tool that helps users find and engage with targeted audiences. It offers features like automated liking, following, and post scheduling. Benefits include enhanced visibility and organic follower growth.

 

Pricing starts at $10/month, with a free version available and a 7-day free trial for premium features.

Website:  Combin

 

 

10. PromoRepublic

Description:

PromoRepublic is a social media management tool that offers content creation, scheduling, and analytics for various platforms. Benefits include a library of customizable templates, automated posting, and performance insights.

 

Pricing starts at $49/month, with different packages available and a 14-day free trial for new users.

Website:  PromoRepublic

 

 

Facebook Marketing Tools

1. AdEspresso

Description:

AdEspresso is a powerful advertising platform that simplifies the creation and management of Facebook, Instagram, and Google Ads. Benefits include A/B testing, performance analytics, and easy ad optimization.

 

Pricing starts at $49/month, with various packages available, and a 14-day free trial for new users to explore premium features.

Website: AdEspresso

 

 

2. Hootsuite

Description:

Hootsuite is a comprehensive social media management tool that allows users to schedule posts, monitor engagement, and analyze performance across multiple platforms. Benefits include streamlined content management, team collaboration features, and robust analytics.

 

Pricing starts at $19/month, with various packages available, and a 30-day free trial for new users.

Website:  Hootsuite

 

 

3. Sendible

Description:

Sendible is a social media management platform designed for agencies and businesses, allowing users to schedule posts, engage with audiences, and analyze performance across multiple channels. Benefits include automation, detailed reporting, and team collaboration features.

 

Pricing starts at $29/month, with various packages available, and a 14-day free trial for new users.

Website:  Sendible

 

 

4. SocialBee

Description:

SocialBee is a social media management tool that helps users schedule, post, and analyze content across multiple platforms. Benefits include content categorization, audience targeting, and detailed analytics.

 

Pricing starts at $19/month, with various packages available, and a 14-day free trial for new users to test premium features.

Website:  SocialBee

 

5. PromoRepublic

Description:

PromoRepublic is a social media management tool that enables users to create, schedule, and analyze posts across various platforms. Benefits include a vast library of customizable templates, automated posting, and performance insights.

 

Pricing starts at $49/month, with different packages available, and a 14-day free trial for new users.

Website:  PromoRepublic

 

 

6. Post Planner

Description:

Post Planner is a social media scheduling tool designed to help users find, plan, and publish engaging content across platforms. Benefits include content discovery, analytics, and performance tracking.

 

Pricing starts at $3/month for individual users, with various packages available, and a 7-day free trial for new users to explore features.

Website:  Post Planner

 

 

7. Agorapulse

Description:

Agorapulse is a social media management platform that streamlines scheduling, monitoring, and reporting across multiple networks. Benefits include unified inboxes, team collaboration, and detailed analytics.

 

Pricing starts at $79/month, with various packages available, and a 28-day free trial for new users to explore features.

Website:  Agorapulse

 

 

8. Buffer

Description:

Buffer is a user-friendly social media management tool that allows users to schedule posts, analyze performance, and engage with audiences across multiple platforms. Benefits include a clean interface, easy scheduling, and insightful analytics.

 

Pricing starts at $15/month, with various packages available, and a 14-day free trial for new users.

Website:  Buffer

 

 

9. Pallyy

Description:

Pallyy is a social media management tool designed for Instagram and other platforms, enabling users to schedule posts, plan content, and analyze engagement effortlessly. Benefits include visual content calendar, collaboration features, and insightful analytics.

 

Pricing starts at $15/month, with various packages available, and a 14-day free trial for new users.

Website:  Pallyy

 

 

10. MeetEdgar

Description:

MeetEdgar is a social media automation tool that helps users schedule and recycle content effortlessly across various platforms. Benefits include automated posting, content categorization, and analytics to track performance.

 

Pricing starts at $19/month, with a single package available, and a 14-day free trial for new users to explore its features.

Website:  MeetEdgar

 

 

Video Marketing Tools

1. Dubb

Description:

Dubb is a video communication platform designed to enhance engagement through personalized video messaging, video landing pages, and email integrations. Benefits include improved conversion rates, tracking viewer engagement, and seamless sharing.

 

Pricing starts at $34/month, with different packages available, and a 14-day free trial for new users.

Website: Dubb

 

 

2. Vidyard

Description:

Vidyard is a powerful video platform that enables businesses to create, host, and share videos for marketing, sales, and communication. Benefits include personalized video creation, detailed analytics, and easy integrations with other tools.

 

Pricing starts at $15/month, with various packages available, and a free trial for new users to explore its features.

Website:  Vidyard

 

 

 

3. Wistia

Description:

Wistia is a video hosting platform tailored for businesses, offering customizable players, in-depth analytics, and lead generation tools. Benefits include enhanced viewer engagement, brand control, and actionable insights.

 

Pricing starts at $99/month, with different packages available, and a free trial for new users to explore its features.

Website:  Wistia

 

 

 

4. Vimeo Pro

Description:

Vimeo Pro is a premium video hosting platform designed for professionals, offering advanced features like customizable players, collaboration tools, and detailed analytics. Benefits include high-quality streaming, brand customization, and the ability to monetize videos.

 

Pricing starts at $20/month, with different packages available, and a 30-day free trial for new users.

Website:  Vimeo Pro

 

 

 

5. Animoto

Description:

Animoto is a user-friendly video creation platform that allows businesses to make stunning videos from photos and video clips quickly. Benefits include customizable templates, easy drag-and-drop functionality, and the ability to create marketing videos effortlessly.

 

Pricing starts at $33/month, with different packages available, and a 14-day free trial for new users.

Website:  Animoto

 

 

 

6. Powtoon

Description:

Powtoon is an engaging animation and video creation platform that empowers users to create eye-catching animated videos and presentations effortlessly. Benefits include a library of templates, user-friendly interface, and collaboration features.

 

Pricing starts at $19/month, with various packages available, and a 14-day free trial for new users.

Website:  Powtoon

 

 

 

7. Wave.video

Description:

Wave.video is a versatile video creation platform that allows users to make, edit, and share videos easily. Benefits include a vast library of stock footage, templates, and tools for social media optimization.

 

Pricing starts at $39/month, with different packages available, and a 7-day free trial for new users.

4o mini

Website:  Wave.video

 

 

 

8. Lumen5

Description:

Lumen5 is an AI-driven video creation platform designed to turn blog posts and articles into engaging videos effortlessly. Benefits include an extensive media library, easy customization, and social media optimization.

 

Pricing starts at $19/month, with various packages available, and a 7-day free trial for new users.

Website:  Lumen5

 

 

 

9. Veed.io

Description:

Veed.io is an online video editing tool that simplifies video creation with features like subtitles, overlays, and effects. It’s user-friendly and ideal for social media content.

 

Pricing starts at $12/month, with multiple packages, and offers a free trial for new users.

Website:  Veed.io

 

 

 

10. InVideo

Description:

InVideo is an online video creation platform that empowers users to make stunning videos using templates, stock footage, and advanced editing tools.

 

Ideal for marketers and content creators, it starts at $15/month and offers various packages. A free trial is available for new users to explore its features.

Website:  InVideo

 

 

 

11. VideoGen

Description:

VideoGen is an AI-powered video creation tool that helps businesses and marketers generate personalized videos quickly. It simplifies video production, enhances engagement, and boosts conversions.

 

Plans start at $29/month with various packages available. A free trial is offered.

Website:  VideoGen

 

 

 

AI-Powered Marketing Tools

1. HubSpot

Description:

HubSpot is a comprehensive inbound marketing, sales, and customer service platform designed to help businesses grow. It offers tools for CRM, email marketing, content management, and analytics.

 

Pricing starts free for basic tools, with paid plans available. A free trial is offered for premium features.

Website: HubSpot

 

 

 

2. ActiveCampaign

Description:

ActiveCampaign is an all-in-one marketing automation platform that combines email marketing, CRM, and sales automation. It helps businesses improve customer engagement and increase conversions.

 

Pricing starts at $9/month, with various packages available. A 14-day free trial is offered for new users.

Website:  ActiveCampaign

 

3. GetResponse

Description:

GetResponse is an all-in-one online marketing platform that offers email marketing, automation, landing pages, and webinars. It enhances customer engagement and conversion rates.

 

Pricing starts at $15/month, with various packages available. A 30-day free trial is offered for new users.

Website:  GetResponse

 

4. Surfer SEO

Description:

Surfer SEO is a powerful on-page optimization tool that analyzes your content against top-ranking competitors. It helps improve SEO strategies and rankings.

 

Pricing starts at $59/month, with various packages. A 7-day free trial is available for new users.

Website:  Surfer SEO

 

5. SEMrush

Description:

SEMrush is an all-in-one digital marketing tool that offers SEO, PPC, content marketing, and social media management features. It helps businesses improve online visibility and optimize strategies.

 

Pricing starts at $119.95/month, with different packages available. A 7-day free trial is offered for new users.

Website:  SEMrush

 

6. HighLevel

Description:

HighLevel is a comprehensive marketing platform designed for agencies, offering CRM, email marketing, funnel building, and more in one place. It streamlines client management and boosts efficiency.

 

Pricing starts at $97/month, with a 14-day free trial available.

Website:  HighLevel

 

7. Jasper AI

Description:

Jasper AI is an advanced AI writing assistant that helps users generate high-quality content quickly. It enhances creativity, improves productivity, and supports various writing styles.

 

Pricing starts at $49/month, with a 7-day free trial available for new users.

Website:  Jasper AI

 

 

 

8. Apollo.io

Description:

Apollo.AI is a comprehensive sales engagement platform that combines AI-driven insights with lead generation tools. It helps businesses streamline outreach, improve conversion rates, and maximize sales productivity.

 

Pricing starts at $79/month, with a free trial available for new users.

Website:  Apollo.AI

 

 

 

9. Instapage

Description:

Instapage is a powerful landing page builder designed for marketers, enabling users to create high-converting landing pages effortlessly. It offers features like A/B testing and analytics for optimizing performance.

 

Pricing starts at $199/month, with a 14-day free trial available.

Website:  Instapage

 

10. VideoGen

Description:

VideoGen is a video creation platform powered by AI that helps businesses quickly produce engaging videos for marketing and branding. Benefits include automation, customization, and time-saving tools.

 

Pricing varies with different packages, but they offer a free trial for new users.

Website:  VideoGen

 

11. ClickFunnels

Description:

ClickFunnels is a powerful marketing tool designed to help businesses create sales funnels to convert leads into customers. Benefits include easy funnel creation, automation, and integrations.

 

Pricing starts at $127/month, with various packages available. They offer a 14-day free trial.

Website:  ClickFunnels

 

 

12. Monday.com

Description:

Monday.com is a versatile project management platform that helps teams plan, track, and collaborate efficiently. Benefits include customizable workflows, task automation, and seamless integrations.

 

Pricing starts at $10/user/month, with multiple packages available. They offer a 14-day free trial for new users.

Website:  Monday.com

 

 

 

13. Trello

Description:

Trello is a visual project management tool using boards, lists, and cards to organize tasks and workflows. Benefits include easy collaboration, integrations, and customizable workflows.

 

Trello offers a free plan, with paid packages starting at $5/user/month. A 14-day free trial is available for premium plans.

Website:  Trello

 

 

 

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